This term the Tumanako Syndicate’s Social Science topic is on the economic world and they are looking at what should influence our financial and economic choices at supermarkets?
This week they are looking at being cash clever by choosing to use comparative shopping to make a shopping list. The teachers have encouraged the children to talk with their whanau and families about why they shop at certain supermarkets. The children may have asked the following:
What influences our families decisions to shop at a particular supermarket?
What advertising have we seen about the supermarket that our family normally shops at?
Does our supermarket use any of these?
– The use of endorsements by celebrities or other influential individuals (e.g. doctors and dentists)
– The ‘bandwagon appeal’ that claims that the product is used by lots of desirable people
– The use of association to tie products to certain desirable qualities (e.g. certain products make you ‘cool
If your child could bring into school a newspaper, catalogue or any advertising from you local supermarket that would be fantastic.